If you’re planning a Nashville wedding in 2025, you’ve probably come across a new player in the vendor lineup: the content creator. Can you believe the rise of social media savy couples has resulted in a 586% increase in search demand for this trendy new service? And while you might already be budgeting for a professional videographer, you might be wondering, “Do I really need both?”
Short answer? They serve very different purposes. And when done right, they complement each other beautifully.
What a Wedding Videographer Does:
- Captures your wedding in a cinematic, edited format
- Uses professional gear: cameras, stabilizers, mics, lighting
- Delivers highlight films, full ceremony edits, speeches, etc.
- Often focuses on timeless storytelling and high production value
Think of your videographer as the director of your wedding film. Their footage is polished, curated, and built to last for decades.
What a Content Creator Does:
- Uses a phone or mobile device to capture raw, real-time footage
- Focuses on behind-the-scenes moments, in-between laughter, and candid clips
- Delivers vertical, social-media-ready content fast (sometimes the same day!)
- Creates TikToks, Reels, and Story-style edits designed for sharing
A content creator gives you the now while your videographer gives you the forever.
Why Having Both Is a Game-Changer
These two roles don’t compete — they complete the picture. Your videographer captures the formal vows. Your content creator catches the giggles before the ceremony. One edits for film. The other captures the vibes.
You’ll walk away with:
- Beautiful, cinematic footage for anniversaries and family
- Scroll-stopping social clips to share right away
- A 360-degree view of your day, from big moments to blink-and-you-miss-it details
A On-Trend Decision
If you care about both timeless memories and real-time storytelling, consider booking both a wedding videographer and a content creator. It’s not overkill. It’s a modern must-have for couples who want to live in the moment and relive it instantly.
At With This Ring, we offer videography that stands the test of time. We also have trusted options for content creation that can complement your film coverage seamlessly through our network of experienced collaborators. If you’re interested in adding content creation to your wedding day coverage, we’re happy to talk through your options and share recommendations.
comments +